CEO Blueprint™
For Brands That Want to Get the U.S. Right Before They Get It Wrong
Forming a U.S. entity is the easy part. Knowing which entity, which state, which tax posture, and which verification sequence to use before you sell – that’s the part most brands skip. And it’s the part that costs them later.

U.S. Expansion Planning for Serious Brands
Map Your U.S. Expansion
Before You Commit.
Two strategy calls with Scott Letourneau. A written Blueprint covering tax exposure, entity structure, verification sequence, and the right specialists for your situation. Built around your facts – not a template.

Have questions first? Book a free 20-min discovery call
Led by Scott Letourneau, CEO | Main Street Certified Tax Advisor | Est. 1997

Channels, Platforms & Models We Map
Amazon
Walmart
TikTok Shop
Shopify/Stripe
U.S. Banking
D2C/B2C/ B2B
FBA/FBT/ 3PL/MoR

The Problem
Three Mistakes That Cost Brands Thousands Before They Sell a Single Unit
Most brands entering the U.S. don’t fail because they lack effort. They fail because they make decisions in the wrong order, based on the wrong advice, from the wrong sources.

01
Forming an Entity Based on a YouTube Video
“Form a Wyoming LLC, get an EIN, open a Mercury account.” It sounds simple because it skips everything that matters: tax elections, state exposure, address coherence, and verification sequencing. The entity is the easiest part. What sits behind it is what gets you approved – or rejected.

02
Asking Your Home-Country CPA About U.S. Tax
Your Australian, UK, or EU accountant knows your domestic rules. They do not know how FBA inventory creates nexus in 20+ states, how platform fulfillment triggers sales tax registration, or how treaty positions interact with ECI. Getting one piece wrong can trigger withholding, penalties, or a filing position you can’t defend.

03
Asking AI for a Tax Strategy
ChatGPT and Claude can explain tax concepts. They cannot evaluate your facts, assess your risk tolerance, flag multi-state exposure from your fulfillment footprint, or tell you when a treaty position requires a tax attorney vs. a CPA. U.S. tax is fact-driven. AI gives you definitions. You need a plan.

The Real Problem
This Isn’t a Tax Call. It’s an Expansion Map.
Most brands come to us with one question: “Which entity should I form?” or “Do I need to file U.S. taxes?”
But those questions can’t be answered in isolation. Your entity choice affects your tax posture. Your tax posture affects which address you need. Your address affects whether you pass platform verification. Your verification sequence affects whether your bank account stays open. It’s all one system.
That’s why we don’t provide isolated tax answers or direct you to a CPA. We map the full picture first – then connect you with the right specialists for your specific situation.

What the CEO Blueprint Evaluates
➜
Federal tax posture: ECI, treaty positions (USTOB/FCI), foreign ownership lens, election timing
➜
Entity structure direction: LLC vs C-Corp, state selection, ownership and governance, tax elections
➜
Multi-state exposure triage: sales/use tax, income or franchise tax, gross-receipts taxes – direction only, not a formal nexus study
➜
Verification and KYC clarity: address type, operational presence requirements, platform, and banking sequence
➜
Risk coordination: product liability insurance, legal documents, routing to vetted specialists when needed
➜
Resource matching: the right U.S. CPA, tax attorney, sales-tax firm, and/or appeal company for your structure and risk profile

⚠️ We don’t confirm filing positions off the cuff. We don’t answer isolated tax questions without first mapping the full exposure. That approach leads to incomplete advice, avoidable downstream risk, and the kind of frustration that costs brands thousands across multiple advisors with no clear plan at the end.

The Real Cost of “Figuring It Out Later”
Brands that skip the planning step don’t save money. They spend more – across more advisors, over more months, with less clarity.
$3K-$8K+
Spent across formation agents, CPAs, attorneys, and advisors who each start from scratch because no one mapped the full picture first.
Wrong Entity
Formed an LLC when a C-Corp was cleaner. Chose Wyoming when your fulfillment model needed a different state. Now you’re restructuring.
Audit Risk
Aggressive tax positions without attorney review. Missing state registrations. No transfer pricing documentation. Problems that compound every year you sell.
$1,250 for a plan is cheaper than $8,000 in cleanup.

What You Get
The CEO Blueprint
✓
Two Strategy Calls with Scott (30 min each) – Call 1: Scott reviews your intake, asks clarifying questions, and gains full clarity on your situation, concerns, and goals. Call 2: Scott delivers your written Blueprint, walks through Plan A, B, and C, and outlines next steps.
✓
Written CEO Blueprint (6-10 pages) – A shareable document designed for your CPA, attorney, operators, and partners. Built around your facts, goals, and risk tolerance – not a template.
✓
Tax Exposure Mapping – Federal posture at a high level, potential state and platform-driven exposure flags, and clarity on what does and does not apply to your situation. Direction and sequence – not return preparation.
✓
Entity Structure Direction – LLC vs C-Corp, state choice, ownership and governance, tax election timing. With pros, cons, and risks for each option, you can make an informed decision.
✓
Verification and KYC Lane Confirmation – Address options, operational presence requirements, platform, and banking verification sequence. What you need before you apply – so you don’t burn a clean attempt.
✓
Resource Matching – The right U.S. CPA, tax attorney, sales-tax specialist, appeal company, or transfer pricing advisor for your structure and risk profile. We coordinate introductions. You engage them directly.
✓
Multi-State Triage (Top 10-15 States) – Direction on sales/use tax, state income, or franchise tax flags based on your fulfillment footprint. Direction only, not a formal nexus study.
✓
14-Day Clarification Window – After delivery of your Blueprint, you have 14 days to ask follow-up questions via email as you review and begin implementation.

What’s in the Written Blueprint (9 Sections)
SECTIONS 1-3
1) Overview: facts, assumptions, constraints
2) Goals: commercial, tax, verification priorities
3) Expansion Option A: pros, cons, risks
SECTIONS 4-6
4) Expansion Option B: pros, cons, risks
5) Expansion Option C (if applicable)
6) Final recommendation with rationale
SECTIONS 7-9
7) Next steps and execution order
8) Referral and specialist map (who/when/why)
9) Questions for your home-country tax advisor

Scope: Blueprint scope covers only strategic planning and sequencing. No filings. No legal opinions. No platform guarantees. No tax return preparation. If any of the above are needed, we flag them in the Blueprint and connect you with the appropriate specialist.

Get Your CEO Blueprint – $1,250

Secure checkout – Charges appear as Nevada Corporate Planners, Inc.

Most Popular
CEO Blueprint™
$1,250
✔
Two calls with Scott (30/30)
✔
Written Blueprint (6-10 pages)
✔
Lane options and verification posture
✔
Top 10-15 state triage (direction only)
✔
14-day clarification window
Not included: filings, returns, legal opinions, audit defense, platform guarantees.

Blueprint + 90-Day Stability Support
$2,997
✔
Everything in the CEO Blueprint
✔
Two additional Scott calls (Day 30 and Day 75)
✔
Ticketed Q&A and weekly office-hours window
✔
Priority routing to specialists
Structured support to avoid unlimited on-demand consulting. No filings included. No platform guarantees.

Is This Right for You?

✅ Perfect For
✓
Foreign-owned brands entering the U.S. market who want to understand tax exposure before they commit to an entity
✓
Brands already selling in the U.S. from a foreign company that wants to know if forming a U.S. entity is worth the complexity
✓
U.S. brands expanding to new marketplaces or states that want to know what sales tax, entity, and compliance issues are ahead
✓
Operators who want Plan A, B, and C with trade-offs explained clearly before they spend money on advisors

🚫 Not a Fit
✗
Brands stuck at verification or needing operational presence guidance without tax input – If your only question is “how do I get approved,” and you don’t need tax or entity strategy (see the Verified Clearance Plan instead), it is the faster, more focused path.
✗
Full accounting, tax returns, or ongoing compliance work – The Blueprint is the planning stage. We match you with the right CPA, tax attorney, or sales tax firm for your situation – but we don’t prepare returns or manage filings.
✗
Aggressive tax positions without proper representation – We explain your options from a conservative point of view. If you decide to take a more aggressive posture, that requires a tax attorney who can represent you in an audit – and we’ll connect you with one.
✗
Shortcuts or hacks to trick platforms into approving content – We don’t recommend strategies that will eventually backfire, get your account suspended, or trigger an audit. If it doesn’t hold up under review, it won’t be included in the Blueprint.

How It Works
1
Purchase & Intake
After checkout, you receive an intake form. Submit your situation, key questions, and goals to Scott’s team before the first call.
2
Strategy Call 1
30-min Zoom with Scott. He reviews your intake, asks clarifying questions, and gains a clear understanding of your situation to develop your plan.
3
Blueprint Delivery
Scott’s team prepares your written CEO Blueprint, including Plan A, Plan B, Plan C, next steps, and specialist referrals.
4
Strategy Call 2 + Next Steps
Scott walks through your Blueprint on Zoom, answers questions, and hands you a clear execution sequence with the right people to contact.

What Clients Say
Verified 5-star feedback from global sellers and operators.
★★★★★
“They helped me open my US TikTok Shop as a non-US resident living outside the US. Everything works, and the sales are rolling in.”
Felix S. – TikTok Shop Seller
★★★★★
“Scott has in-depth knowledge of US taxation. His advice provided me with a clearer picture of my options regarding company organization and tax implications.”
Raffles Ikon – Non-Resident Seller

★★★★★
“Meeting Scott felt like finding an oasis after years lost in the desert of U.S. tax and retirement rules. Living abroad for two decades, I had definitions but no strategy. He asked first-principle questions, uncovered my real goals, and turned months of confusion into a clear, actionable plan.”
Jonny Lee – Amazon Brand

Common Questions

Do I need a US expansion plan before forming a US entity?
Yes. Entity type, state of formation, tax elections, and verification sequencing are all interconnected. Forming an LLC before understanding your tax exposure, platform requirements, and fulfillment footprint can result in restructuring costs of $3,000 to $8,000 or more. A CEO Blueprint maps entity structure, federal and state tax posture, verification sequence, and specialist referrals before you commit to anything.
How much does US expansion planning cost for a foreign ecommerce brand?
The CEO Blueprint is $1,250 and includes two strategy calls with Scott Letourneau, a written 6-to-10-page plan covering entity structure, tax exposure, verification sequence, and specialist referrals. Brands with complex multi-entity or multi-country structures can add 90-Day Stability Support for $2,997, which includes additional calls, ticketed Q&A, and priority specialist routing.
What is the difference between a US expansion plan and hiring a CPA?
A CPA prepares returns and confirms filing positions. An expansion plan maps the full picture first: which entity to form, which state, which tax elections to make, which platforms you can verify on, and which specialists you need for each step. Without a plan, brands end up paying multiple advisors, each starting from scratch with no coordination. The CEO Blueprint sequences everything first, then connects you with the right CPA, tax attorney, or sales-tax firm for your specific structure.
Can a foreign brand sell on Amazon and TikTok Shop from the same US entity?
It depends on the entity type. Amazon accepts W-8BEN from foreign owners, so a foreign-owned single-member LLC works. TikTok Shop requires a W-9, which the same LLC structure cannot legally furnish. Selling on both platforms from one entity requires a structure that satisfies both verification systems without creating IRS compliance risk. The CEO Blueprint evaluates your platform mix and maps the entity structure that works across all channels.

Can’t I just ask my CPA or use AI for this?
Your home-country CPA knows your domestic rules. They don’t know how Amazon FBA inventory creates nexus in 20+ states, how TikTok Shop fulfillment affects your tax posture, or how your entity choice interacts with platform verification. And AI can explain concepts but can’t evaluate your facts, assess your risk tolerance, or sequence your decisions. The CEO Blueprint connects all of it – tax, entity, verification, and resources – into one plan built around your situation.

Is $1,250 worth it if I haven’t started selling yet?
That’s actually the best time to do this. Brands that plan before they form avoid the $ 3,000–$8,000+ in restructuring, re-filing, and re-advising that occur when you build on the wrong foundation. The Blueprint gives you the correct entity, the correct state, the correct tax posture, and the correct verification sequence before you spend money on any of it.

Will I get a definitive tax answer on the call?
We provide directional tax guidance – federal posture, state exposure flags, and the correct filing sequence. We do not issue legal or tax opinions, and we don’t confirm filing positions off the cuff. When your situation requires a formal opinion (aggressive treaty position, multi-jurisdiction ownership, transfer pricing), we connect you with the right specialist. The Blueprint tells you exactly who to talk to, what to ask, and in what order.

What’s the difference between the CEO Blueprint and the Clearance Plan?
The Verified Clearance Plan ($597) is for brands that are already stuck at verification – Amazon rejected, Stripe frozen, bank asking for documents. It diagnoses the verification blocker and gives you the approval path. The CEO Blueprint ($1,250) is broader – it maps your entire U.S. expansion, including tax exposure, entity structure, verification sequence, and specialist referrals. If your question is bigger than “how do I get approved,” the Blueprint is the right starting point.

What if my situation is complex (multiple countries, multiple entities)?
That’s exactly what the Blueprint is designed for. Multi-jurisdiction ownership, treaty positions, holding company structures, transfer pricing – we’ve worked these scenarios across 30+ countries. The Blueprint maps your options and trade-offs, and when formal opinions are needed (such as cross-border holding structures), we route you to the right specialists in our network. The 90-Day Support tier ($2,997) is often a better fit for complex multi-entity situations.

Who is Scott Letourneau?
Scott is the CEO of Nevada Corporate Planners (Est. 1997), a Main Street Certified Tax Advisor (Trained & Certified 2023-2025), and is currently pursuing the IRS Enrolled Agent designation (expected 2026). He is an Amazon Agency Partner and Shopify Partner, and has spent two years in a tax and legal mastermind with Mark J. Kohler’s organization. He works directly with U.S. tax attorneys, CPAs, transfer pricing specialists, and sales-tax firms specializing in ecommerce. He leads every CEO Blueprint call personally – these are not delegated.

Plan First. Expand Second.
Two calls. One written plan. The right specialists for your situation. Know exactly what’s ahead before you commit.


Get Your CEO Blueprint – $1,250

🔒 Secure checkout – Charges appear as Nevada Corporate Planners, Inc.
We don’t sell documents. We don’t sell bypasses. We sell clarity and compliance.
Educational only. This is a planning and sequencing service. We do not provide PBRs or sell “utility bills.” Platform and tax rules vary by facts and can change.